Landing Page Optimization [A Simple Guide]
Optimizing a landing page to increase conversions or sales is not as hard as you would think. Or at least where to start isn’t. A common myth about landing pages … Read more
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Read more resources on Technical Marketing and Digital Analytics!
Track Internal Links in Google Tag Manager and Google Analytics
Content marketers often ask if the blog posts on websites are providing positive ROI. Another case is when the SEO team needs to check the internal links between pages to … Read more
JavaScript in Digital Marketing [5 Examples]
I posted a blog post on how coding is used in digital marketing. This skill is important for a web analytics consultant. This blog post will dive deeper into a … Read more
The Digital Analytics Tools To Use Today
“Is my website performing well?!”“What’s my user engagement?!” “Can you check my SEO?!” – Disgruntled Website Owner These questions are often asked to digital analysts and they are hard questions … Read more
Coding in Digital Marketing (Use Cases)
Digital marketing is getting more complex every year and digital marketers need to cope with the steep learning curve from a wide spectrum of functions. These functions vary from google … Read more