Understand Your Website Visitors Better

Dive deeper into Google Analytics and know your customers better. Tap into data literacy and know where your business is going.

---

What is Digital Analytics Consulting?

Digital Analytics Consulting provides expert guidance on collecting, measuring, and analyzing data related to online user behavior. As Avinash Kaushik, the father of Web Analytics, puts it, digital analytics is “the analysis of qualitative and quantitative data from your website and the competition.” Web or Digital Analytics is the study of user interactions on websites through data.

Digital Analytics Consulting uses Google Analytics to track website and app traffic, analyze user behavior, and evaluate marketing effectiveness. Through this data-driven approach, Digital Analytics Consulting enables businesses to make informed decisions grounded in real user insights rather than assumptions.

What are Lupage Digital’s Digital Analytics Consultation Services?

Digital Analytics Consulting

Digital Analytics Consulting is the practice of helping businesses collect, analyze, and interpret data from a wide range of digital touchpoints outside website interactions. It encompasses and integrates tools like HubSpot contact forms, email platforms, mobile apps, and social media channels. Businesses need digital analytics to make informed decisions that improve customer experience and drive measurable growth.

Google Analytics Consulting

Google Analytics Consulting enables businesses to effectively configure and interpret data from the Google Analytics platform. Consultants provide strategic support by guiding organizations through tracking implementation, report customization, and behavioral analysis to uncover actionable insights related to website performance and marketing outcomes.

Ecommerce Google Analytics Consulting

Ecommerce Google Analytics Consulting enables ecommerce businesses by ensuring seamless integration of Google Analytics with platforms like Shopify and WooCommerce, using enhanced ecommerce tracking features. This consulting service helps online stores monitor and analyze customer behavior, sales performance, and marketing funnel effectiveness, enabling data-informed decisions for improved digital commerce outcomes.

Website Analytics Consulting

Website Analytics Consulting focuses on analyzing user behavior through web browsers, including data from marketing channels that use pixels and cookies. It helps businesses optimize their websites, often on platforms like WordPress. Website Analytics consulting benefits businesses that depend on their marketing efforts for sales and lead generation. Businesses include ecommerce sites, B2B service providers, and content publishers.

What are the Benefits of Outsourcing Analytics Services?

The Benefits of Outsourcing Analytics Services are scalability, cost savings and increases efficiency. Outsourcing analytics services offers several key benefits by entrusting the work to other experts.

First, it provides scalability, allowing businesses to easily adjust the level of analytics support as their needs grow or change. Second, it leads to significant cost savings by eliminating the need to invest in technology and training. Third, outsourcing increases efficiency by working with professionals who can deliver faster and more accurate insights, allowing companies to focus on their core business.

What Services Can You Expect?

What Types of Businesses Can Benefit from Digital Analytics Consulting?

Digital analytics consulting benefits a wide range of businesses that rely on data-driven marketing strategies. Here are some examples:

• Ecommerce stores that are looking to increase online sales.
• Service providers that are aiming to improve lead generation.
• Content publishers that need a deeper understanding of audience behavior.
• Startups that focus on establishing effective growth strategies.
• Businesses that use platforms like Shopify or WooCommerce to enhance website performance.
• Any organization wanting to make data-driven decisions from its digital activities

How to Reach Lupage Digital?

Who is Lupage Digital?

Hi, I’m Francis, a GA4 Consultant based in the Philippines and founder of Lupage Digital. Even though I’m in the Philippines, I serve clients from Australia, the UK, and in the US.

Companies try to handle analytics with the best intentions, but often hit technical gaps. Some need a “do it for you” expert—I manage implementation and create easy-to-understand dashboards using marketing tools to drive insights.

While I specialize in user tracking and web analytics, I collaborate with your developers and data science team for more complex tasks, as I can’t do everything alone.

I instead provide a “done with you” approach, offering guidance to your team by answering questions and helping you make the most of your data.

---

Lupage Digital’s Popular Digital Analytics Articles